SOCIAL MEDIA TOOLKIT
READY TO START?
Choosing the Right Social Media Platform
- Match your content to the platform.
Choosing Social Media
Account Type
PROS
- Stay in touch with friends
- Share casual updates
- More Personal
CONS
- Fewer business tools
- Limited reach for business purposes
- No access to detailed analytics
PROS
- Reach more people
- Run ads easily
- Get detailed insights
CONS
- Requires more management
- May feel less personal to followers
- Needs a consistent content strategy
Connect
with the Community
Important Rules
for Using Social Media
